I told you previously about Square acquiring Afterpay as the buy now, pay later trend heats up among Gen Z and Millennials. Square isn’t just getting into this segment of business, though. It’s merchant offerings are growing as Cash App is expanding on who it’s targeting and how they can use it.
Square has an even more ambitious goal, though: to ultimately replace the entire banking system with Square products. As digital products continue to take over traditional banking, Square is even getting in on the lending market as well. It sure seems that this is only the beginning for the company.